
MELVILLE, N.Y., July 16, 2019 – Ansel Adams, one of the greatest landscape photographers once said, “You don’t take a photograph, you make it.” Never have truer words been spoken as digital photography has evolved and storytelling is shared through multiple mediums. Providing visual storytellers more options to bring their imaginative visions to life, Canon U.S.A., Inc. - Latin America Group, a leader in digital imaging solutions, introduces the PowerShot G7 X Mark III and the PowerShot G5 X Mark II cameras. Successors to the PowerShot G7 X II and PowerShot G5 X respectively, these new cameras usher in a plethora of new and innovative functionalities. Depending on the model, new innovative features include live-streaming available with YouTube* (via wireless connection), a pop-up electrical viewfinder (EVF) and 4K video shooting.
“Creators and photographers of all levels are reinventing the way stories are told; and, as technology has progressed, so have the diverse needs of our customers,” said Yasuhiro Suzuki, Senior Vice President and General Manager, Canon U.S.A., Inc. - Latin America Group. “With features such as live-stream to YouTube* and a pop-up EVF, the PowerShot G7 X Mark III and the PowerShot G5 X Mark II are true testaments to the company’s commitment to integrate the latest advancements for those who choose to digitally stream their journeys with the world or seek to scale and capture the highest peaks.”
Even though the PowerShot G7 X Mark III and the PowerShot G5 X Mark II have many individualized, unique qualities, both include many core features that are true to Canon’s imaging excellence. These features include:
Calling all YouTube content creators, the PowerShot G7 X Mark III is primed to be the next-generation vlogging camera. The PowerShot G7 X Mark III features live-streaming to YouTube* capability via a wireless connection, allowing for creators of all levels to easily capture and post content in real time. The PowerShot G7 X Mark III also offers vertical video support***, 4K up to 30P high-rate movie with no crop, full HD up to 120p, and an optical 4.2x lens, helping to achieve high image quality. Powered by the company’s DIGIC 8 image processor, a new 20.1 Megapixel** sensor, and wrapped within a compact body with a microphone jack, the PowerShot G7 X Mark III offers innovative technologies, an improved user interface and Creative Assist for both video and still photography needs.
Capture on-the-go with the PowerShot G5 X Mark II:A lighter, compact and premium point and shoot camera that touts a new pop-up EVF, touch and drag AF and new optical 5x lens, the PowerShot G5 X Mark II is perfectly positioned to provide high image quality and valuable functions. From trekking through various terrains of Patagonia where users can leverage the new panoramic shot feature, to capturing key moments with loved ones, the PowerShot G5 X Mark II will satisfy the needs of advanced amateurs who regularly use and are familiar with Canon EOS cameras as a second camera or integrate it into their daily lives.
About Canon U.S.A., Inc.:Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE: CAJ), ranks third overall in U.S. patents granted in 2018† and is one of Fortune Magazine's World's Most Admired Companies in 2019. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., Inc. – Latin America Group, sign up for the Company's RSS news feed by visiting www.cla.canon.com/rss. For media inquiries, please contact cla_pr@cla.canon.com.